In Construction

My personal blog

ADB should focus on core mission to help poor-U.S

TOKYO (Reuters) - The United States urged the Asian Development Bank on Sunday to stick to its core mission of helping the poor even as many countries in the region begin to enjoy economic success.


U.S. Adds More Air Marshals To Overseas Flights

President Bush said Sunday he appreciates the "strong response" from the new British government as the U.S. adds air marshals to overseas flights because of concerns about potential terrorism threats originating in Britain and Europe. CBS News Interactive: Global Terror (Read on Source)


Reducing Call Center Waiting With SIP

It's universal -- nobody likes to wait. When you want something, you want it right now! That's the way it is across all demographic groups. It's the same for your customers, who expect your business to be responsive and helpful. Also, your customers count on getting this service 24 hours a day, every day of the year.


July job growth slowest since February

WASHINGTON (Reuters) - Employers boosted payrolls in July at the slowest pace since February, adding 92,000 jobs as the jobless rate ticked up to its highest since the start of the year, a government report on Friday showed.


NIST releases draft Guidelines for Active Content and Mobile Code

The National Institute of Standards and Technology last week released a draft of Special Publication 800-28 Revision 2, Guidelines on Active Content and Mobile Code. Comments must be submitted by Oct 12.


British Airways US Focus with Summer 2008 Network Changes

British Airways US Focus with Summer 2008 Network Changes.


The common sense of network security

... organizations rely too much on the boxes such as Firewalls, Intrusion Prevention Systems (IPS), Virtual Private Network (VPN) servers etc and ignore that regular maintenance and proper management of these as well ...


48 New Rooms for the Sohar Beach by Swiss-Belhotel

48 New Rooms for the Sohar Beach by Swiss-Belhotel.


GE Can't Bring Bulls to Life

Better than expected results from GE took a back seat to financial woes on Friday. Can tech stocks do any better next week?


Sukle Advertising & Design and the State of Wyoming Urge Citizens to Draw the Line

The line is crossed every day. Cigarette smoke damages the health of another person, a drunk driver kills someone, adults buy alcohol for underage children. The Wyoming Department of Health is inviting citizens to openly discuss how that line is crossed and to take a hard look at personal choices that affect others. In conjunction with Denver-based Sukle Advertising & Design, the impactful statewide campaign integrates a variety of guerilla and traditional marketing tactics to literally and figuratively "Draw the Line." (PRWeb Jul 21, 2008)

Read the full story at http://www.prweb.com/releases/2008/07/prweb1120394.htm


Twi citizens of USSR arrested at Paradip Port

... Service 2008 (C) This website is best viewed in Firefox. Internet Explorer users can get Firefox ...


Whats Inside Relative Strength Posted By : Leroy Rushing

Understanding RSI and how it works can be very beneficial since it is one of the most popular oscillators and even one of the most profitable indicators, if used correctly. Any trader can find a way to fit the RSI into their own trading style, as it has so many applications for forecasting stock prices.


Sonic Electronix Boosts Bluetooth Product Availability in Response to the Latest Hands-Free Laws

In a new law that took effect July 1st, drivers are required to use their phone's speakerphone, a hands-free kit or a Bluetooth headset while driving. (PRWeb Sep 4, 2008)

Read the full story at http://www.prweb.com/releases/2008/09/prweb1267034.htm


id: Rage Not Cut Because of Xbox 360 Limits

The limitations of the DVD medium and Xbox 360 hardware have not forced id to cut content from all versions of Rage (PC, PS3, 360), the studio has told Shacknews.

Following a report that id had removed "significant content" from all versions of the shooter so the game would fit onto two Xbox 360 DVDs, id Software's Tim Willits denied that the Xbox 360 version required the studio to sacrifice its vision for the game.

"There was NO CONTENT removed from RAGE because of the 360--NONE AT ALL," wrote Willits. "We feel the 360 is a great platform and will provide a fantastic Rage experience." ...


Being First In The Search Results Is Not Always The Right Thing

Most webmasters would want to achieve the first ranking of the Google’s displayed results. However, most of them are not that patient in finding the best keywords for optimization. Because of this, ...


Pavlik, Hopkins Predictions and Odds

Pavlik, Hopkins Predictions and Odds Photo: Chris Farina - Top ... (Read on Source)


Sustainable wool: Baacodes with a backstory

Sustainable wool: Baacodes with a backstory Julia Levitt: Happy Friday, everyone. We have a quick bit of good news ? for sheep, in particular. And also for ethical types who enjoy their warm... (Read on Source)


Top 5 Registry Cleaners Exposed!

It is a common knowledge that computer errors happen no matter what kind of computer system you have. In the long run, your computer windows registry will be cluttered with unwanted and useless files ...


SEO Company Search Results - An Embarrassment to Google and the Other Engines

Posted by randfish

One of the central goals of all the major search engines has always been to limit the extent to which manipulative activity could affect the top search results. It's been my general opinion that there's no better place to start this enforcement than our field, search engine optimization, and the SEO companies that offer this service. After all, if you're going to police the practice and claim that "white hat" techniques are effective and permissible while manipulative ones don't garner results, you've got to take the most caution on the results for those seeking SEO services. If you're not careful and those who manipulate wind up ranking in top results for queries related to getting their sites and pages ranking, this could (nay, would) give the impression that manipulation is, indeed, par for the course.

Therefore, it was disappointing to see the following search result at Google for the query "SEO Company:"

SEO Company SERPs at Google

If you're a frequent reader of this blog, you know I don't lightly call out manipulative activities in the search results very often (even though I love ID'ing gamers almost as much as these guys). In fact, I usually do it only when it really raises my ire and this is one of those cases for two big reasons. First, I think that the SEO-related results, particularly those on page 1 for popular queries, need to be among the most carefully monitored. Otherwise, you're treating the symptoms instead of curing the disease - allow manipulation in these results and you encourage it everywhere else. Second, I find Google's endorsement of this site via sitelinks (and make no mistake, sitelinks send a definitive message to a searcher that this singular site is not "a" result, but "THE" result for this query) especially egregious.

Here's an excerpted SEW blog post from earlier this year:

This morning I got an email (my tenth) from a company that hadn’t read my rules: National Positions, an “SEO” firm out of California, promising me “five times the RELEVANT traffic at a substantially reduced cost.” The site, which I’ve linked to above using a 302 redirect so as not to give out any of my link juice, said they could place my “website on top of the Natural Listings on Google, Yahoo and MSN” using their “proprietary techniques” and “valuable closely held trade secrets,” without using “link farms or black hat methods.” And they charge “less than half of what other companies charge!” Awesome.

So I checked out their site, and their SEO service includes: Keyword Market Intelligence (umm…keyword research), Meta-Data Optimization (sweet), Title Optimization and a Best Practices Doc. Considering most companies give away most of that info for free, their prices must be excellent. Their “proprietary trade secrets” don’t seem to include, as far as I can tell, any blackhat techniques, so there is no need to worry about National Positions being the next Traffic Power (who cold-called me back in the day), but it’s still a rip-off.

Sadly, while what they're engaging in may not technically be black hat, it is certainly not the kind of SEO I'd like to see rewarded (and not the type I think the engines want to encourage either). Let's take a look at just how they've achieved that position using our new friend, Linkscape, and our old friend, Site Explorer:

SIGNAL 1: Linkscape shows me 757 juice-passing (non-nofollowed) links pointing to the URL from 493 unique fully-qualified domains. Since Linkscape also says that there are 777 links to the pay level domain (*.nationalpositions.com) from 442 unique pay-level domains, that tells me nearly everything points to the homepage.

SIGNAL 2: Anchor text distribution. Linkscape is showing me that they're earning an incredibly disproportionate share of what I'd call "optimized" anchor text. Have a peek:

National Positions Anchor Text Distribution

If, like me, you've run a lot of reports like this on a lot of domains, you've probably noticed that this almost never happens naturally. The homepage of companies that aren't called "SEO Company" don't usually accumulate anchor text that contains "SEO Company" - it's almost always indicative of spurious behavior.

SIGNAL 3: The links themselves usually have a story to tell. Let's look at a few of the ones passing the most value (in particular, those using "seo company" in their anchor text):

Links to NationalPositions.com

Those look pretty bad - pretty much all low quality directories (and digging down the list of the other 700+ links we've got doesn't help much). These are the kind of links you hope wouldn't help rankings, particularly for such a competitive search phrase. In fact, clicking through to many of these, it appears they have no visible toolbar PageRank (not all, but many), which suggest Google probably already discounts a lot of them. However, a ton of these are in Google's index (and their link builder made it easy by using the same description when submitting to a lot of these) - note SERPs like this one and this one.

If we check out Site Explorer's link list, the prognosis isn't getting much better:

Links to NationalPositions via Yahoo! Site Explorer

Yahoo! reports about 2X the number Linkscape does, but the samples look pretty much the same: low quality directories all with external links that say "SEO Company." If this is the kind of SEO we should be performing for our clients to help them rank competitively (which is precisely what the engines suggest when they rank them so highly), why exactly do we work so hard on quality content and attracting links naturally?

BTW - Google's not the only with this issue:

SEO Company SERPs at Yahoo!

That's Yahoo! above. SEOCompany.ca is, if I remember correctly, Bob Mutch's firm, and they do solid work and have earned a big following with the great lists of SEO tools and resources they put out free to the community. I'm not sure what they did to tick off Google, but I see them ranking around #250, maybe because of geo-targeting to me in the US?

Live doesn't do a terrible job here (seo company SERPs at Live), although the first two results aren't geo-targeted very well and there are some other manipulative folks in the top 10. And poor Ask.com is also putting our friends at #1 (seo company SERPs at Ask).

Let me cut straight to the point. I don't have any problem with what NationalPositions.com is doing. They found a way to rank well, leveraged it and are now getting dozens, maybe hundreds of daily inquiries for SEO help from companies who want to emulate their success in their own markets. Where I struggle is with the engines claiming that SEO in this fashion doesn't work and shouldn't be effective, then rewarding this kind of behavior with clients who are now going to get and apply these exact same tactics. A relevant analogy might find the court system giving out win after win to attorneys pursuing frivolous lawsuits - propping up their background with winning records, thus ensuring that more needless cases enter the system.

I know web spam is hard. We actually tried to build a spam metric into Linkscape at launch and found it to be a real Mt. Everest sized problem. But after 10+ years in the game, to find Google, the leader in this arena, giving sitelinks on results like these just doesn't sit well with me, and it shouldn't sit well with anyone else who employs best practices in white hat SEO.

p.s. If you're planning to report web spam of your own in the search engines, Google likes to receive it from your Webmaster Tools account, Yahoo! appreciates it at their Site Explorer Suggestions Center and Microsoft/Live has a spiffy forum. Many in the SEO sphere have found that, perplexingly, spam gets dealt with fastest when it's blogged about - making sites like YOUmoz and Sphinn havens for this activity.

p.p.s. No, SEOmoz is not trying to rank for "SEO Company" and yes, there are some great results that could show up in those SERPs - like:

Just trying to illustrate that it's not a vast wasteland of results - there's good stuff that could be showing for that query.


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Obama Enters Georgia Race, Symbolically

One week after his historic victory, President-elect Barack Obama has become a critical figure in Georgia's runoff election for a Senate seat, a contest that will help determine the size of the Democratic majority Obama will have to help move his agenda.


Africa trade bust 'biggest ever'

Five African countries have worked with Interpol to arrest dozens of illegal traders and seize a tonne of ivory products.


Netbooks are a niche item

... do not support GSM/CDMA, 3G SIM and Windows Vista SP1, are not capable of performing high ... does not make much difference as the Windows XP is enough and just because of netbooks ...


The reason you need adware and spyblocker

There is this one law school student whose thesis is about money laundering so oftentimes she would google the term to come up with a ready list of online references. This proved to be useful to her...


Novatel Wireless Inc releases MiFi Intelligent MobileHotspot

... to secure, control and manage wireless connections; certain MiFi configurations support applications like auto VPN, automatic synchronising of email and optional remote management capabilities for the enterprise IT manager. ...


McGeady suspended over row

Aiden McGeady was today made to pay dearly for his bust-up with Gordon Strachan after the Celtic boss banned the winger from first-team duty for a fortnight.


Jaxtr Introduces FreeConnect to Provide Unlimited Free Calling to Mobile Phones Worldwide

New Service Enables Jaxtr Members to Make Free International Calls By Simply Using Local Numbers (PRWeb Dec 17, 2008)

Read the full story at http://www.prweb.com/releases/2008/12/prweb1760434.htm


Joe Gans: Secrets Of The Old Master

Joe Gans: Secrets Of The Old Master By Mike Casey - Joe ... (Read on Source)


Hyundai Genesis Coupe in Super Bowl XLIII Ad Lineup

Genesiscoupe

It seems Hyundai is going to follow up its 2008 Super Ads for the Genesis sedan with spots for the upcoming Genesis coupe. While the sedan ads were a tad sedate, ranking low on most people?s ad meters, the company says the coupe ads will feature precision driving by famed racer Rhys Millen, teamed with music. In the first commercial, the music will be supplied by classical cellist Yo-Yo Ma, while a secret guest artist will be featured in the second ad.

The title of both commercials is ?The Epic Lap.? Shot at Road Atlanta, the racetrack didn?t do much damage to the car. The company says the Genesis only needed a new set of tires after three days of filming. 

More Hyundai Genesis News